???????? Chula the Impact ???????? 23 “Rethinking Soft Power with Place Branding” ????????????????????????? Place Branding ???????????????? Soft Power ???
?????????????????? ????????????????????? ????????????????????? ?????????????????????????? ????? ?????????????????? Chula the Impact ???????? 23 “Rethinking Soft Power with Place Branding” ?????????????? 22 ?????? 2567 ???? 13.00 – 15.00 ?. ? ?????????????????? ????????????? ??????????????????????????????????? ??????????????? ????????????????????????????????????? Place Branding ?????? ?????????????????????????? Soft Power ???????????????????????? ????? ?.??. ?????? ???????? ??????????????????????????????? ????? ???????????????????
??????????????????? ?????? Prof.Dr.Magdalena Florek, International Place Branding Association ??.??.????? ???????? Chief Brand Officer ????? ???????????????????????? ?????????????????????????? ????? ?????.??.?????? ????????????? ??????????????????????????? ????????????????????????? ???????????????? ????????????????
??????????????? ?. ??.??????? ?????????? ???????????? ??????????????????? ?????
????????????????????????????? ???????????????
